About eDiets.com

Company Overview

eDiets.com, Inc. (NASDAQ:DIET) is a leading provider of online weight loss services, information and products based in Fort Lauderdale, Florida. The company has over 100 full-time employees and reported revenues of $49 million in 2006. Millions of consumers each month visit the company's flagship Web site, www.eDiets.com, which is Forbes.com's "Best of the Web" in the diet and nutrition category. Millions more are active in the company's email programs.

eDiets.com's primary revenue stream is the sale of subscriptions to personalized online diet and fitness plans; since 1997 over 2.5 million subscriptions have been sold. eDiets.com offers over 20 plans including the eDiets.com® Weight Loss Plan, the Atkins Nutritional Approach^TM, the Glycemic Impact Diet, the Slim-Fast® Optima^TM Diet and a range of Healthy Living plans for those with special dietary needs. Questionnaires help members to choose the most suitable plan and then to personalize it according to their individual preferences.

In addition to its online plans, eDiets.com also offers eDiets® DeliciouslyYours, a meal delivery service that ships freshly-prepared, nutritionally-balanced meals, snacks and desserts directly to the doors of those seeking a convenient way to eat well and lose weight. eDiets DeliciouslyYours was named Epicurious.com's "Top Pick" among weight loss meal delivery services. The menu is comprised of recipes and meals developed and prepared by top chefs, including items such as Homestyle Meatloaf, Classic Five Layer Lasagna and Shrimp Scampi. Both online subscribers and meal delivery customers have unparalleled live access to eDiets.com's highly-credentialed nutritionists, fitness trainers and other experts as well as to thousands of articles, support boards, chat rooms, challenges and a mentor program that pairs successful dieters with new ones.

eDiets.com was founded in 1996 as a direct-to-consumer business and in 2004 began to license its brand, technology and content. To date the company has executed country-level licensing agreements for the U.K., Germany, Spain and Portugal. In 2006 eDiets.com entered the corporate licensing business with its acquisition of Nutrio.com, now eDiets Corporate Services. eDiets Corporate Services builds and hosts customizable private label health and nutrition programs by combining interactive online wellness modules that include meal and fitness plans, logs, journals and tools, community, wellness content and loyalty incentive programs. For a representative list of Fortune 500 clients visit www.edietscorporateservices.com.

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